In March of 2009, I traveled across state lines and away from my family for several days to be with a friend, one of my oldest friends, after she underwent a double mastectomy. Yes, you read that right - one of my best friends had a double mastectomy after it was determined that she had inherited the BRCA1. When we were 13-years-old, my friend's mother died of breast cancer.
She was 44.
So you see, I have a very direct, very close-to-home, real-life example of why Breast Cancer Awareness Month is SO VERY IMPORTANT and why, over the course of the next few weeks, you may see more than one post about this special month and ways in which you and I can help further research in fun ways.
Ralph Lauren has been promoting Breast Cancer Awareness Month through its Pink Pony initiative for 10 years (!), which supports programs for early diagnosis, education, treatment and research and is dedicated to bringing patient navigation and quality cancer care to medically underserved communities.
To celebrate the 10th anniversary of their involvement, on top of donating 10% of all proceeds from the sale of Pink Pony products, Ralph Lauren has partnered with chairtybuzz to auction over 200 unique items and experiences from now through October 21st.
The auction items are AMAZING. Opportunities like a chance to ride with Lance Armstrong, to meet LeBron James, to be styled and have a family portrait done by a RL photographer, to have your child appear in a RL ad, incredible trips, once-in-a-lifetime experiences, and other items that are unbelievable. Get your wallet out for these cool things don't come cheap, but if you've got it, your money will certainly go to an amazing cause.
While breast cancer is the cause that is particularly close to my heart, I know no one who hasn't been touched by this awful disease in one way or another. If you can help, do. And stay tuned for other ways you can contribute this month, in honor of Breast Cancer Awareness.
I am a participant in a Mom Central Consulting campaign for Ralph Lauren and have received various Ralph Lauren products as part of my participation.